Strategy in Product and Growth Operations
Delegate in ambiguity | Persistent for resolve | Sensitive to inclusion Praise experimentation | Investigate unknowns | Challenge the obvious Noble by humility | Resource for momentum | Plan driven objectives Achieve the improbable | Actuate change levers | heiður og virðing Principal, Corporate Strategy | RED+CRAG | Present
§ Sourced and evaluated new solution strategies for CEOs product portfolio, requirements & feasibility, partnerships, deal negotiations.
§ Design corporate development initiatives on product strategy and execution across teams, engineering, marketing, people ops & budget.
§ Incubation Portfolio includes:
~ AI biometrics, self-monitoring blockchain smart device for Fintech.
~ Autonomous agent, deep learning, smart cities, mobility IoT.
~ Esports betting and voting of sport influencers, tokenization of betting.
§ Author articles on technology, blockchain policy and governance.
§ Financial models: Working Capital, DCF, FCFF, Assumptions, Analysis. Head of Product | EyeQXL
§ Architected hardware strategy, product management, hired team to build mixed reality hardware solution, P2P authentication blockchain.
§ Research strategy for new markets for VR and AR within the education and medical industries. Incubate use cases, prioritize, test, validate.
§ Delivered 1.0 release of minimum viable product for pilot testing and customer feedback with enterprise adopters. Agile methods/sprints.
§ Developed manufacture hardware partnerships in Shenzhen, China. Advisor | Small Business Development Center, LA
§ Achieved invested capital of $11M from VC/Angels in seed rounds $25k-$1.5M, valuations range $500,000 - $10M. Cultivate dealbook.
§ Advocated regulation to City of LA, Sacramento & Washington DC incl. Office of Science & Technology [autonomous, blockchain, security].
§ Advised best strategies scaling operations, hiring, product design, sales, user growth, negotiations, global operations, financials and term sheets.
§ Developed women founders across Asian, Black and Latin entrepreneurs. Advanced ventures at UCLA, USC, CSUN, UCI, & LMU. CMO | Clout Mobile
§ Built Fintech solution to record an event of a purchase and develop a spending score method to the debit or credit card and finance gateways.
§ Directed the mobile payment m-commerce marketing strategy for ad- tech demand-side and proprietary spending score, (B2C, B2B).
§ Raised $1,700,000 in angel funding. Authored 1 patent pending and 4 provisional patents. VP of Business Development| ScrumLogic
§ Executed new expansion for Eastern European software vendor team [ISV] with onshore development to Microsoft in Seattle and LA County.
§ Designed new market strategy for entering Los Angles County to serve the needs of product design and incubation of new products.
§ Presented sales pitches and engaged client on new solutions in distributed systems: Android, Apple, Amazon and Windows. Group Products Director, Windows | Microsoft
§ Managed highly matrixed, cross-functional environment. Hired and supervised product manager team, go-to-market team, vendors, budget.
• International Go-to-Market Product Marketing Lead of Microsoft Azure B2B partner channel solution sales with enterprise & startups.
§ President appointed to lead $1B initiative of Windows licensing impacting partner solutions channel in Europe, Americas & Asia.
§ Managed $6M P&L, forecasting, assumptions and analysis, financial reporting of opex to senior executives. Directed budget for 29+ staff.
§ Corporate development & strategy to evaluate new investments with focus on M&A in enterprise cloud software segment; portfolio, due diligence, IP, patents. Operations M&A transition lead with ventures.
§ Architect and product planner for Azure infrastructure services.
§ Delegated marketing data science initiatives fed into product
development and marketing. 45% improvement in product cycle design.
• Formed partner acquisition channels [ISV, Prof Services] growing 86% from benchmark, shattering goals in the U.S., Europe, and Latin America over 2 years to secure 900+ new Microsoft partners.
• Marketing program generated a 39% rise in subsidiary licensing of Windows PC and Server sales growth in Latin America accounts.
§ Previous roles: Director of Business Development, Software Licensing Sales & Senior Product Marketing Manager, Windows Server [B2C/B]. Product Group Lead, Sales Engineering | Visio
§ Managed team of field sales engineers matrixed with cross-functional disciplines to industry segments in banking, healthcare, manufacturing, retail, media and Fortune 500.
§ Hired and built technical sales team in US, Latin America, Europe. Trained engineers and managed performance goals.
§ Achieved sales quota, meeting or exceeding sales goals for product portfolio set quarterly across a product portfolio of SKUs.
§ Sales engineering develops and supports the sales cycle and evolving
networks of sales, marketing, operations, customer success.
Developing Smart Contracts (in study)
Investment Banking, Private Equity
Data Analysis in Python
Data Analysis in R
ITIL Operations Framework
Developer Solutions Framework
develops and supports the sales cycle and evolving
networks of sales, marketing, operations, customer success. Memberships & Associations
• UCLA Anderson Alumni
(Anderson accelerator, 3 Day Startup, Easton)
• Startup Boost LA (advisor/coach)
• ICOBench (Blockchain Expert)
Responsible for overseeing the sales growth of new product and
solutions to small businesses and enterprises