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Microsoft Word - AngelicaCassaniResume.S.0819.docx
Angelica Cassani 
0416 127 636 
XXXX@XXXX.XXX My experience in Mexico, USA and Australia has given me a global vision for business. I always seek 
to exceed my targets and client's expectations by delivering positive outcomes while working in a 
´make it happen´ environment. 
I strongly believe great companies have the most talented people and that is why I am looking 
forward to continuing my professional career in one of the best companies in the world. Experience Sponsorship and Events Manager 
IQPC  June 2019 - Present Sales and Events Coordinator 
Sydney Harbour Escapes Pty Ltd Jan 2017 – February 2019 Achievements 
Successfully contributed with the 28% of the 2(XXX) XXX-XXXX financial year turnover 
95.65% YoY average income growth 
Successfully mentored and trained the sales and events team 
Internally promoted to Head of Inbound Sales 
90% of positive client feedback Responsibilities 
Lead generation, face to face meetings, clients fol ow up and special negotiations with top clients (C-
Suite included) 
Sales full-cycle from enquiry to execution 
Continual y building a pipeline of sales opportunities 
CRM daily interaction for leads status update 
Develop and maintain relationships with boat owners, clients and key stakeholders to balance a win-
win business. Director 
Planner MX  Mar 2011 - Dec 2016 Achievements 
Successfully negotiated, planned, managed and executed the biggest event of the company with 
more than 30 stakeholders for more than 900 people 
Negotiated event upgrades with stakeholders resulting in an average 25% cost savings 
Travel arrangements for all destination events of the company Responsibilities 
Find and engage with prospects through cold cal ing and personalized emails when needed 
Lead generation & set up meetings with clients and stakeholders 
 Creation and Management end to end events 
Manage, motivate and mentor team members 
Maintain strong partner relationships always thinking how to balance a win-win business. 
Helped strengthen the sales/marketing by aligning closely on key account campaigns, events and 
pipeline generation activities Media and Marketing Manager 
The Great Bridal Race Mexico Jan 2015 - Nov 2016 Achievements 
100% accuracy of the sponsor mentions 
Attracted 60% of the race participants by leading generation Responsibilities 
Developed and Executed marketing and social media campaigns 
Strategic creation of email campaigns to generate new prospects 
Produce web content as appropriate. Wedding and Event Planner 
Special Events by LP   2014 Achievements 
Promoted to Senior Wedding and Event Planner in 2 months Responsabilities 
Reported directly to the Managing Director Education Instituto Tecnológico y de Estudios Superiores de Monterrey 
Business Administration Degree – (2008 - unfinished) Association of Bridal Consultants 
International Certification Event Planning · (2011 - 2013) Secretary of Tourism, Mexico Tourism Board 
Certificate Event Planning · (2016 - 2016) The Wow Effect 
Diploma · (2016 - 2016)