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PHILLIP PROFESSIONAL PROFILE Entrepreneurial, tech-savvy, knowledgeable, forward-thinking, adaptable business professional. An organized, hard-working, detail-oriented self- starter comfortable working in fast-paced, under-resourced environments. LUEBKE Strong record of leading cross-functional projects. High moral standards. Strong research and analytical skills. EXPERIENCE GOVERNMENT CONTRACTING ADVISOR Montana State University TechLink Center / 2015 to present • (XXX) XXX-XXXX Help clients identify opportunities in the government marketplace. • Help clients market their goods and services to federal, state, and XXXX@XXXX.XXX local government agencies. 65 E. Clara Ct. • Teach clients about government procurement rules and regulations. Bozeman, MT 59718 • Assist clients with preparation and submission of bids/proposals. www.linkedin.com/in/luebke SBIR/STTR OUTREACH PROGRAM MANAGER EDUCATION Montana State University TechLink Center / 2014 to 2015 • Managed an outreach program that educated MSU researchers and MBA small, high-tech companies about early-stage research and University of Iowa development seed funding available through the federal Small BA, MARKETING Business Innovation Research (SBIR) and Smal Business Technology University of Northern Iowa Transfer (STTR) programs. • My efforts resulted in an increase in SBIR/STTR awards to MSU SKILLS researchers and companies with MSU connections. • Brand management MARKET AND ECONOMIC RESEARCH SPECIALIST • Budgeting Montana State University TechLink Center / 2014 to 2016 • Competitive analysis • Conducted research for various economic impact studies, including • Copywriting the first comprehensive study of the economic impacts of an entire • Customer service federal agency’s SBIR/STTR program. • Digital marketing • Identified and screened candidates to be featured in print and video • E-commerce as SBIR/STTR program “success stories.” • Forecasting • Government contracting TOUR BRAND MANAGER, MICROSOFT WINDOWS 8 CAMPUS TOUR • Graphic design Encore Nationwide / 2014 • Leadership • Trained a group of MSU students to be Microsoft Windows brand • Logistics (forward & reverse) ambassadors. • Management • Supervised brand ambassadors and helped them engage with, and • Market research educate, MSU students on Windows 8. • Marketing • Led and participated in demonstrations of Windows 8 as needed. • Marketing strategy • Managed all logistics of the Windows 8 interactive kiosk. • Merchandising FOUNDER • Microsoft Office Brilliant Swim / 2012 to 2018 • Presenting • Bootstrapped a single-founder start-up company, moving from • Procurement business idea to shipping my first product in less than a year. • Product development • Identified a need in the marketplace, developed a product to fill that • Product management need, performed customer validation, sourced a manufacturer, and • Project management launched the product publicly to the target market. • Sales • Landed the web’s most popular swim shop as a reseller. • Search engine marketing • Sold through my initial production run of 500 units. • Search engine optimization • Social media marketing • Strategic planning • Training • Web analytics CERTIFICATIONS COMMUNICATIONS OFFICER INBOUND CERTIFIED Montana State University Alumni Foundation / 2010 to 2012 HubSpot • Co-directed communications for the high-profile EZ (End Zone) Campaign, which raised over $10 mil ion for a football stadium GOOGLE ANALYTICS FOR BEGINNERS expansion project in less than six months. Google • Directed MSU’s first “text-to-give” campaign, achieving 6,300% of GOOGLE ADS SEARCH goal in five days. CERTIFICATION • Began integrating video into MSU’s annual giving email campaign. Google • Prepared scripts and talking points for various university leaders, including the head footbal coach, deans, the athletic director, the GOOGLE ADS FUNDAMENTALS foundation CEO and the president of the university. Occasional Google ghostwriter for the foundation CEO and the president of the ADWORDS SEARCH BASICS university. Google MARKETING MANAGER, PRODUCTS & SERVICES CERTIFIED PROCUREMENT Cellular One / 2009 to 2010 PROFESSIONAL • Reformulated wireless device pricing for entire line-up, resulting in Association of Procurement Technical device subsidy being under budget for the first time in 17 months, Assistance Centers while keeping pricing competitive with the nationwide carriers. • Managed the requirements and selection process for wireless device CERTIFIED VERIFICATION portfolio. Successfully launched over a dozen devices. COUNSELOR • Drove much of the marketing, merchandising and product U.S. Department of Veterans Affairs management activities related to the acquisition and integration of VOLUNTEER WORK markets in Texas and Oklahoma. This included consolidation of the websites, e-commerce portals, rebate and referral programs and the I have served in various unpaid positions roadside assistance programs. for numerous non-profit organizations, including: MARKETING MANAGER, FIELD MARKETING • Bozeman Masters Swim Club Cellular One / 2008 to 2009 • Cub Scout Pack 111 • Managed field marketing coordinators in providing marketing • Cub Scout Pack XXXXXX direct, and retail sales in all markets. • Gallatin Valley Land Trust • Led cross-functional teams on various projects, including the launch • Iowa City Kickers Soccer Club of Universal Service Low Income Support (Lifeline/Link-Up) in • Missoula Strikers Montana and the launch of BlackBerry products and services in • Montana Local Masters Montana and Wyoming. Swimming Committee • Worked closely with the VP of Marketing and provided significant • Southwest Montana Mountain support with various strategic decisions, creative conception and Bike Association budgeting. • Tredyffrin Easttown Youth • Completed rebranding from Chinook Wireless. Managed brand Soccer Association identity and ensured compliance with Cel ular One brand and • U.S. Masters Swimming trademark requirements. EARLY CAREER INVENTORY MANAGER iWireless (acquired by T-Mobile) / 2004 to 2008 MARKETING SUPPORT SPECIALIST • Led a cross-functional team in the selection of a new wireless device iWireless (acquired by T-Mobile) replacement program vendor and managed the transition. SALES REPRESENTATIVE • Directed $11.8 million in annual spend. Toyota of Iowa City • Redesigned the reverse logistics process, resulting in faster turnaround time, increased customer satisfaction, and reduced costs DIRECTOR OF SALES AND for the company and our customers. MARKETING • Millstream Brewing Eliminated bottlenecks and increased efficiencies in the distribution center, enabling my department to supply twice as many sales HOSPITALITY REPRESENTATIVE locations, stock twice as many SKUs and support a 71% increase in Millstream Brewing sales volume with only a 25% increase in staff. COPYWRITER • Managed dealer-consigned and company inventory through Lawrence & Schiller periods of record growth.